Time for Action
Time for Action" - Rebranding: Our creative collaboration with this vital environmental organization focused on developing a fresh visual identity that honors their mission while modernizing their presence.
The rebranding project centered on creating a powerful symbol that merges time - representing the urgency of environmental action - with nature, depicted through fresh leaves emerging from a clock face. This visual metaphor captures both the critical timing of environmental issues and the hope of positive change through action.
Logo Design Rationale: Our logo design reflects the organization's core mission through strategic symbolism.
The design includes a clock element that represents the urgency of environmental action, while green leaves symbolize both environmental protection and growth. A red clock hand emphasizes the critical timing required for meaningful intervention. Clean typography is used to ensure clarity and maintain a professional appearance, and a Greek subtitle highlights the organization’s regional focus.
The design successfully merges the concepts of time sensitivity with environmental stewardship, creating a memorable and meaningful identity for this active environmental organization.
The visual identity employs a purposeful color palette that speaks to both urgency and environmental consciousness. Deep forest green represents sustainability and growth, while the strategic use of red communicates immediate action and urgency. These primary colors are balanced with clean black typography and white space, creating a professional yet accessible aesthetic.
Time for Action
Time for Action" - Rebranding: Our creative collaboration with this vital environmental organization focused on developing a fresh visual identity that honors their mission while modernizing their presence.
The rebranding project centered on creating a powerful symbol that merges time - representing the urgency of environmental action - with nature, depicted through fresh leaves emerging from a clock face. This visual metaphor captures both the critical timing of environmental issues and the hope of positive change through action.
Logo Design Rationale: Our logo design reflects the organization's core mission through strategic symbolism.
The design includes a clock element that represents the urgency of environmental action, while green leaves symbolize both environmental protection and growth. A red clock hand emphasizes the critical timing required for meaningful intervention. Clean typography is used to ensure clarity and maintain a professional appearance, and a Greek subtitle highlights the organization’s regional focus.
The design successfully merges the concepts of time sensitivity with environmental stewardship, creating a memorable and meaningful identity for this active environmental organization.
The visual identity employs a purposeful color palette that speaks to both urgency and environmental consciousness. Deep forest green represents sustainability and growth, while the strategic use of red communicates immediate action and urgency. These primary colors are balanced with clean black typography and white space, creating a professional yet accessible aesthetic.